TypeLabs presents...

Leadershift : Using Social Styles to Be a Better Leader
presented by Scott Campbell

Adaptability is a hallmark of highly effective leaders. More specifically, effective leaders constantly adapt to their context and their people order to maximize their impact.

Adapting to the context involves reading the dynamics of a situation accurately, clarifying your objectives in the situation, and then responding with the leadership behaviors that are most likely to realize those objectives.

Adapting to your people involves shifting your own preferred interaction style behaviors to match the communication style preferences of those with whom you are interacting. Effective leadership requires that you adapt to both the context and your people simultaneously.

In this program, Scott Campbell will show you how to use the Social Styles personality type framework as a tool to better read and respond to both your circumstances and your people.

What you can expect to learn:

• How each style’s preferred decision-making style provides a clue to reading your context.
• How to determine specific leadership objectives when facing a leadership situation.
• The key behaviors that build trust with each of the four social styles.
• How to simultaneously balance adapting to the context while adapting to your people.

What participants are saying...

"New approach to leadership styles with some research behind it...with reference to Type models and frameworks.. Key Message: Emphasized flexible and adaptive leading approaches for committment (willingness) vs. compliance!"

"Where do I start? Learning to modify your leadership to the person being lead and the situation."

*********  Watch 4-6 Minute Excerpt of this Online Seminar at Typexperience *********

Presented by Scott Campbell

Scott is an accomplished speaker, trainer, and author. He is Presiden and Founder of Personalities At Work, a Toronto-based leadership development consortium. His enthusiastic, humorous, and high-energy style, matched by his commitment to thought-provoking, current information and concrete applications, have made him a much-in-demand conference speaker. His work has been featured in Canada’s leading national newspaper, the Globe & Mail.

Scott is the author of 5-D Leadership: Keys Dimensions for Leading in the Real World and the Quick Guide to the Four Temperaments for Peak Performance. He has also written numerous articles for such magazines as Leadership Excellence, The Bulletin of Psychological Type, and Worldwide Association of Business Coaches E-Zine.

In addition to being an author and keynote speaker, Scott is also a master trainer. His ability to customize training to the specific needs of clients and to provide engaging learning activities and insightful performance feedback together create powerful learning experiences for participants.

Scott’s Qualifications & Affiliations

• Masters in Organizational Leadership, Tyndale College
• Myers-Briggs Type Indicator® Qualified
• FIR0-B® Qualified • EQ-I® Qualified
• Personality Dimensions® Level III Master Trainer
• Certified in The Leadership Circle Profile ™ and The Leadership Culture Survey™

Scott’s clients include: Proctor & Gamble, Nike, GE, Toyota, Wyeth Pharmaceuticals, IBM, Johnson & Johnson, SunLife Financial, and Kraft Canada, Inc.

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